Now, thanks to channel 4’s longstanding paralympics campaign, that relationship is much closer.

2012 paralympics meet the superhumans. All clips must include an appropriate credit. Find out with the annotated version: While the world still basks in the warm afterglow of a wonderful london 2012 olympic games,.

The ‘meet the superhumans’ campaign burst onto screens in 2012 to promote. Channel 4 launched its biggest ever marketing campaign on tuesday july 17 to promote coverage of the london 2012 paralympic. This is the track featured in channel 4's meet the superhuman advert to promote london 2012 paralympics games as performed by public enemy first released in 2007.

'meet the superhumans' mark donovan channel 4. Want to know who the superhumans are? I didn't watch a huge amount of the olympics as i was at work the whole time, but i.

The channel 4 marketing campaign for the paralympics was loved, talked about. We're the superhumans agency 4creative blink clientchannel 4 release date15 july 2016 we're the superhumans is a television advert which was produced by channel 4 to promote its. Following our wonderful experience at the london 2012 olympics beach volleyball and hearing about people's trips to.

In the lead up to the 2012 paralympic games in london the host broadcasters, channel 4, ran an advertising campaign that broke new ground in marketing disability sport.