Plain text contains no formatting only line breaks and spacing.

What is the difference between html and plain text format. Its the way web pages and email templates are coded so that text is formatted and images are added. How does this affect your campaign. Some smart devices such as the Apple watch for example handle plain text better than HTML.

Plain text is regular text with no formatting options such as bold italics underlines or special layout options. Plain Text is regular text with no formatting options such as bold italics underlines or special layout options. But if you need to change the markup then you have to use hmtl.

Therefore no text formatting such as font sizes and colors bolding or italics can be used. It also includes single line breaks and spacing. Plain text contains no formatting only line breaks and spacing.

HTML stands for HyperText Markup Language. If I type it in Word copy and paste it into the body of my email AOL will it be in HTML format. It represents the lowest common denominator for simple text.

Today well explain the difference between HTML Rich Text and Plain Text email formats and which one you should use. According to Hubspot plain text emails have a higher opening and click rate than HTML messages possibly because they have the distinct advantage of being supported by all email applications. You dont even have to worry about making font choices.

Rich Text Format RTF is a file format that allows the exchange of text files between different editors. Its regarded as an appropriate approach for personal text-heavy messages. Plain text existed before HTML which in part explains its simplicity.