Youre teaching a mini course in other words that whets appetites for your paid courses.
How to create a drip campaign. Youd then create a drip email campaign specifically for this segment with the goal of closing the sale. Go to Campaigns page look for the plus sign button at the upper right corner and select Drip Campaign in the dropdown. One of the most effective ways to run a drip campaign is by using a marketing automation platform.
So here are 5 steps to helping you create an email drip campaign. Creating a digital campaign without knowing what you want to achieve means you cant accurately measure your success. Monitor your campaign metrics.
Create your workflow and timing. Your campaign must work towards meeting those goals. Step 1 Content is where you can select what content you want to create.
Whichever email platform you decide to use follow their process for setting up an automated drip campaign or drip sequence. Decide of a target audience. Also apply waiting periods between your drip emails.
Learn and apply the principles of graphic design towards a comprehensive branding project. The impact on your bottom line. Steps for setting up a drip campaign with MailerLite I will demonstrate how to create a drip campaign as if I owned a camping themed ecommerce website.
Both types of drip campaigns can help you sell online courses. Another trigger might be a new subscription to your company newsletter. Its entirely up to you and your current standing in.