For this article Ill be creating an example SaaS drip campaign very similar to ones run by Wishponds own marketing team.

How to write a drip campaign. Drip marketing is an email marketing strategy composed of multiple automated emails sent out at specific times and dates. Write Them All In One Session. During this stage youll be uploading your email content setting up the triggers that will determine when the drip campaign starts and adding timelines to space out the delivery times however youd like.

A customer must listen carefully what a prospect says. This doesnt mean that you stop marketing to the prospect. The first step is to find a platform with the functionality to create and send drip campaigns.

For instance you might send six emails every Monday for six weeks. Then they will receive your emails in a. After that space out your emails further to avoid overwhelming your contacts.

Your goal needs to be relevant to the type of drip campaign that youre using. So how exactly do you write these emails. You can create drip campaigns or Playbooks right in your CRM.

Anuncio 3000 Courses Divided Over 16 Categories - With Career Guidance Based On Your Life Stage. A drip campaign is a single series of marketing messages used to usher customers through the sales funnel. The best way to stay persistent is to set up a drip campaign that makes it easy for someone to agree to a call or meeting as soon as possible.

Just master the basics and youll get better with time and effort. Be interesting and be creative. In other words youre nurturing your prospect toward an action you want them to take.