In that case your segment could be people who havent returned to their shopping carts in 24 hours or more.
Examples of email drip campaigns. Even within a category like onboarding emails or re-engagement campaigns theres a ton of diversity. Following up with a prospect. Because the one thing they all have in common is that theyre all automated drip campaigns can take many different forms.
These are typically pretty easy to create and implement but if youd rather leave the creative work of copy and design to someone else we have writers and designers that love to help nonprofits like yours. Google Express among many other drip campaign examples simply sends emails to recipients who havent completed orders. A single cart abandonment email typically wont be as effective as an entire drip marketing campaign.
You can use these as building blocks and then tweak them so that they will resonate with your specific target audience. Notice how the emails hit major pain points for their target persona and they also build trust by providing useful content that is directly applicable in my day-to-day role. The second email creates a sense of urgency.
Here is an example of two emails from an abandoned cart email drip campaign. Some common drip emails are welcome drips onboarding drips autoresponders promotional drips feedback drips educational drips and more. One of the best welcome email drip campaign examples is from Drift.
Showing an actual image of the item can leave a strong impression and remind them of why they wanted it in the first place. On the day it starts the first email fires and each lesson of the course is sent in a separate email on different days. So the first email of the campaign is sent 2 days before the course starts.
Email Drip Campaign for Upselling Customers The probability of selling to a new prospect is 5-20. Lets say someone signs up to download a premium piece of content you offered on a landing page. The following are some examples of the most effective email drip campaigns to help grow your subscriber list and improve your user engagement.