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Who sponsors the olympics 2020. On 30 march 2020, the ioc and tocog announced that they had reached an agreement on the new dates for the 2020 summer olympics, which would now begin with the opening ceremony. As of 2015 total sponsorship for the 2020 games reached approximately $1.3 billion, setting an olympics record (the 2008 summer olympics in beijing attracted $1.2 billion). In addition, there are several worldwide partners to look out for!
The olympic games are a money machine: With the opening ceremony set for july 23rd, let’s check out a few companies that have become the worldwide brand sponsors of the 2020 tokyo summer olympics. The tokyo 2020 olympic official partners are ajinomoto, earth corporation, education first, airweave, kikkoman, knt, jtb, cisco, secom, ana, alsok, dnp, daiwa.
It goes without saying that sponsors of the olympic games are highly recognizable. These are organised and managed by the ioc. It will not only cover the tokyo olympics but also the asian and commonwealth games next year.
Local sponsors have raised $3.3 billion (£2.67 billion/€2.94 billion) for tokyo 2020, a figure which is at least two times more than any previous olympic. Tokyo 2020 raised a record $3.1 billion in sponsorship money from across corporate japan through the intercession of sports marketing heavyweight dentsu, but many companies. Toyota, panasonic and other big japanese firms are distancing themselves from the tokyo olympics, despite spending millions to sponsor the games.
The indian olympic association (ioa) has announced sponsorship agreements with mpl sports foundation, jsw group and amul for the tokyo 2020 olympic games. Among those who sponsored the olympics there are 14 top sponsor and almost 70 other partners.