HTML vs XML.

What is html vs text. In HubSpots Science of Email Marketing Report for 2014 the majority of respondents stated they prefer to read HTML emails over plain text. HTML stands for HyperText Markup Language. Words on a page.

This browser reads the file and translates the text into a visible form hopefully rendering the page as the author had. Its the way web pages and email templates are coded so that text is formatted and images are added. HTML is an acronym which stands for Hyper Text Markup Language which is used for creating web pages and web applications.

HTML emails are designed with visual elements and a clear marketing or promotional feel. HTML emails vs plain text. Heres an example of a plain-text email.

HTML5 supports SVG Scalable Vector Graphics canvas and other vector graphics and in HTML using vector graphics is only possible by using them in combination with different technologies such as Flash VML Vector Markup Language or Silverlight. These typically show up in your inbox from a brand name. The HTML element defines text with strong importance.

But first lets clarify what we mean when we say HTML and plain text for the purposes of this blog post. Consider a block of html. What does the data say.

Hypertext defines the link between the web pages. This text is important. Theyre nicely formatted and decorated with images.