Drip campaigns are designed with the customer journey in mind and are often triggered by events such as a lead coming in from Zillow website home search etc.
What is a drip campaign in real estate. PropertyBase CRM is a real estate-specific CRM starting at 79 per user complete with IDX-integration robust sales reporting and transaction recording. They are called drip campaigns because they are sent at regular intervals but can also be triggered when leads take specific actions such as clicking a link or replying. This real estate drip email campaign is for buyers but with tweaking can be used for sellers.
Make An Informed Decision With Value Estimates Recent Local Sales Suburb Stats Trends. Typically youd set up different drips or e-mail sequences for different types of real estate contacts. Its essentially the process of creating emails that can be added to multiple workflows and automated to send to different real estate leads as you see fit to nurture them through the inbound sales funnel and enhance your relationship with them.
Email drip campaigns are a set of automated marketing emails that get sent out when a contact sets off a trigger. Often triggered by a specific action taken by your leads. Heres a step by step guide to help you set up your real estate drip campaigns By using a tool that tracks a leads activity and setting appropriate triggers you could easily figure out what the lead is interested in.
Most agents find prospects from forms they filled out on the agents website site when seeking a special statistical or market report or an eBook about the local market. Real Estate Drip Campaigns. How long should a drip campaign be.
It involves sending marketing information to prospects repeatedly over longer periods of time in order to nurture prospects or leads through the marketing funnel. Drip campaigns allow you to gain instant credibility with leads identify your hot ones and stay top-of-mind with those who are not ready to take action. Remember when received prospects have already received one email prior to this the auto-responder.
Aimed to increase engagement. What is a real estate drip campaign. Make An Informed Decision With Value Estimates Recent Local Sales Suburb Stats Trends.