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Marketing automation platform trends. What are the trends in marketing automation. Tracking Cookies to Zero-Party Data. Consumers have no problem with it as long as relevant information is.
Around 50 of businesses were already using marketing automation tools in 2019 and the rate of adoption continues to accelerate. Marketing automation platform trends in 2020. Create Relevant Campaigns Across Email Web Mobile SMS Social and More.
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In short Marketing Automation is the use of software to automate routine marketing tasks for the sake of saving time or perform certain tasks at wider scale. Thisll help you get an idea of how open-armed marketing automation is to tech advancements and why you should always be in the favor of it. It enables to improve more effective marketing campaigns.
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