The timing of each email in the campaign is based on predefined triggers.

Email drip campaign meaning. At its simplest a drip email campaign is an automated email marketing strategy designed to send out several emails to a subscriber over a specific period. The end goal of an email drip campaign is to gradually turn a subscriber into a customer. The video produced by IgniteVisibility explains what a drip email campaign is the way it works provides practical examples to use for your business and sheds light on measuring the success of drip campaigns.

Variations of drip campaigns go by names like lifecycle emails autoresponders automated campaigns and email marketing automation. Email campaigns are designed to reach out to subscribers at the best time and provide valuable content and relevant offers. Each serves a specific purpose.

_A drip campaign is a triggered sequence of emails sent on a pre-defined schedule to targeted recipients or email subscribers to achieve a specific result_ Lets break down this definition piece by piece. These messages often take the form of email marketing although other media can also be used. A drip marketing campaign is conducted based partly on the behavior of a prospect which lends the practice its other name.

Using email campaigns allows you. By this method a series of pre-written pre-scheduled emails is sent to your contacts over an extended period. A drip campaign also called automated marketing or an automated email campaign is a series of emails that automatically send based on a.

Then they will receive your emails in a timely fashion until the campaign ends. Drip campaigns as mentioned above are automated sets of emails that go out based on specific timelines or user actions. Drip marketing is a communication strategy that sends or drips a pre-written set of messages to customers or prospects over time.

Drip marketing is a type of automated campaign focused on email which allows you to send out a series of scheduled and personalized emails to your contact database over an extended period of time. Generating open rates that are around 80 higher and click-through rates that are three times higher than those of single send emails drip emails are a worthy investment over blast emails. These emails can be personalized with data like the contacts name and specific references to the action they took.